Every pitch starts with the best intentions. You want to make a difference to the client. You want to show that the world runs on content and code. You know that your stellar content producers and creators are the best in the business. Over time as you settle into a routine, content does tend to…
Category: Freelance writer
3 Ways to write Headlines that will definitely get Clicked on
Almost 90% of the people who come across your content will skim through or read the headline. And only a tiny 10% of those will click the headline- and less than 20% of those who click will read through your content. And if you are churning out great content. So is everybody else. But not…
If you are a content writer, here’s how to GET BUSINESS FROM the ones cold emailing you.
Yes. You read that right!!! At one time or another we’ve subscribed to a newsletter or to some other service provider and such. If you look through your inbox, you will see a ton of emails from them and also from some others who you haven’t subscribed to. In my inbox, I see content from…
What do you write about when you don’t know what to write about?
In the midst of writing 3 books, client articles, numerous posts, I sometimes lose track of what it is that I should be writing about for my own profile. I read to replenish all the juice that is flowing out. But there are dry spells. Sometimes they last days, others times weeks. But as a…
What can you learn from B2B and B2C content marketing?
B2B implies that your customers are other businesses. You interact with one person or a team of people who have a say in what the company should be buying. For example- A manpower recruitment firm that supplies contactual labor to organisations. A software company that is selling HR solutions to companies for their payroll and…
How to start featuring on LinkedIn search?
We use LinkedIn for quite a few things. Generating leads for our business or as freelancers. Landing new, better paying jobs. Establishing a personal brand, and such. The first step to doing any of that is to ensure that you show up on the LinkedIn search. How else will people find you! How do you…
3 suggestions for aspiring writers- They won’t change the world, but they may change your world
1. Write happy stuff/ Write different kinds of things A lot of my writing from my earlier days had a sadness to it. Every story had something tragic happening and then an even more tragic ending. A close friend pointed this out and said “Why don’t you write happy things? Why are people always dying,…
3 must haves in my writing toolbox
My last few posts had very concrete ideas. In fact they were conversations that I had with prospects and mentees, which got turned into blogs. But what do you write about when you have to honor your writing commitment and don’t know what to write about. I am going to go to the basics and…
5 hacks to attract more clients for your freelance writing business
Nobody can say with any surety when a particular prospect or client will come your way. To that end, every piece of content that you publish can be the beginning of a sales cycle. At times, many prospects just save or bookmark your content and come back to it much later, when they have need…
What did I learn after writing 10 blog posts in 4 days?
The last 4 days have been tough. My partner and I are pulling off a writing rally. We each gave the other 10 topics that fits the themes of our respective blogs. There were no other guidelines or rules except that we had to churn out the 10 blog posts in 2 days. Today is…